News and news presenting has come a long way. Gone are the scripted times of news reading with news readers, looking like they might go to sleep any moment, would drone on giving the highlights of the days events. The arrival of satellite and cable tv changed everything and created the business enterprise of news a major money crunching tool. With passing years, news started becoming much more category specific and thus gave rise to more channels that provided entertainment and information of their specific spheres. Sports, entertainment, current affairs, all started to be hosted at their own specific domains and catered to their selected audience.
Sports have always had a huge fan base and enthusiasts are invariably keen on sourcing information regarding their favorite sports. Several media giants went ahead into several alliances to achieve greater coverage of sports events that were being kept in areas beyond their network and began broadcasting them on their networks.
This gave them a larger viewership that translated into higher revenues. Gradually from being broadcasters of live or recorded games, these sports channels developed programs that covered everything and anything that one required to know in the world of sports. Now sports channels have dedicated news channels that cover and provide to their viewers not just games but also sports reviews, statistical game analysis, player updates as well as their performance reviews too.
Most of these sports channels do compete against each other trying for greater viewerships and take major efforts for making this agenda a real possibility. With new interactive show formats, to more engaging, attractive and intelligent presenters to sometimes giving complete makeovers to the channel, they actually do everything to stay on top.
One particular news provider that created a huge impact on news viewing was in the year 2000 when Naked News was released. This program was launched as being a web based news service that featured a complete television newscast and ran 25 minute daily shows from Toronto. The highlight in this program was that the presenters stripped when they read the news and presented their segments.
Naked News began with merely one anchor, Victoria Sinclair, who presented all the sections of this program. She remains a part of Naked News. Most of its initial success could be credited towards the free viewership on the channel, which did become immensely popular even in the absence of a marketing strategy.
These folks were popularized through the word-of mouth medium and increased in numbers from one to eight female anchors. The show also brought in several guest anchors to help keep the format interesting. Following a crash of the internet boom, only one segment on the program could be viewed free of charge and eventually by 2004 the complete program was turned into a members only one without any segments available for free access.
The naked sports news presenters have been very popular and have been featured in several television shows and have also been featured in many newspapers and magazines.